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Editorial Contact:

Audrey Tang 
Ultimate Ears 
(510) 713-4094
audrey_tang@ultimateears.com

Ultimate Ears Brings Music to Life

New global brand campaign celebrates the transformative power of music; also announces new limited-edition speakers

LAUSANNE, Switzerland & NEWARK, Calif. — May 31, 2017 — Today, Ultimate Ears launched “Bring Music To Life,” a new global brand campaign that celebrates the transformative power of music. In collaboration with internationally renowned graffiti duo Bicicleta Sem Freio, the campaign brings together music and art to showcase the technology that Ultimate Ears fans love about their award-winning, wireless BluetoothⓇ speakers: 360-degree immersive sound, seriously waterproof and virtually indestructible. With a pinstripe suit-wearing octopus drummer, a rad sea monster and a boxing panther, Bicicleta Sem Freio brings each innovative feature to life in three original illustrations that are as irreverent, bold and creative as the Ultimate Ears brand.

Tweet now: Bring music to life with graffiti artists Bicicleta Sem Freio x @UltimateEars:

“Music has the power to enhance, energize and connect people, and you feel this whenever you turn the speaker on,” said Charlotte Johs, general manager of Ultimate Ears. “The belief that you can spontaneously transform any moment with music - anytime, anywhere - is at the heart of every experience from Ultimate Ears. We don’t just make speakers, we bring music to life.”

This global campaign kicks off with three videos and digital advertising featuring artwork by Bicicleta Sem Freio, followed by a phased rollout of a new logo and more eco-friendly packaging.

New limited-edition Second Street Collection

(From left to right: Second Street Collection: Marina, After Hours, Cityscape, Urban Zebra, Stone, Cashmere, Lilac and Midnight Garden. Pattern and color availability will vary by country.)

Since 2013, Ultimate Ears has collaborated with artists and musicians to bring music to life with our limited-edition speakers. Our newest limited-edition Second Street Collection joins a gallery of more than 50 designs from creative minds such as the GRAMMY Award® winning electronic dance music producer Skrillex, contemporary paper sculptor Jen Stark and legendary street artist Kenny Scharf, as well as other limited editions inspired by music, art and design trends.

The Second Street Collection will launch globally with eight new patterns and colors for Ultimate Ears BOOM 2 and Ultimate Ears MEGABOOM.

  1. Cityscape and Urban Zebra showcase bold geometrics and stark, graphic patterns in neutral tones inspired by the monolithic structures in the urban landscape.
  2. After Hours and Marina embody a classic palette of red and blue turned up to an electrifying intensity.
  3. Midnight Garden, Stone, Cashmere and Lilac feature soft, warm and vaguely luminous tones inspired by the hazy light of spring.

Pricing and Availability

The Second Street Collection from Ultimate Ears is expected to be available in select countries globally beginning in June 2017 for suggested retail prices of $199.99 for BOOM 2 and $299.99 for MEGABOOM. Pattern and color availability will vary by country. For more information, please visitwww.ultimateears.com or connect with us on Instagram.

About Ultimate Ears

Ultimate Ears is transforming the way people experience music together, wherever life takes them. Ultimate Ears first revolutionized the way artists interact with their concert audiences by reinventing the on-stage monitor, turning it into a custom-fitted earphone. Today, Ultimate Ears, a brand of Logitech International, continues to bring music to life with its award-winning family of wireless speakers. Founded in 1981, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Learn more at www.ultimateears.com or connect with us on Instagram.

About Bicicleta Sem Freio

Bicicleta Sem Freio ("Bicycle Without Brakes”) is internationally famed illustrator and muralist Brazilian duo, Douglas de Castro and Renato Perreira. Inspired by rock posters, Bicicleta Sem Freio was founded in Brazil in 2005 and became internationally famous for their hand drawn illustrations and large-scale public artworks around the world with the collective Justkids. Bicicleta Sem Freio’s work can be seen in major cities around the globe, including London, Berlin, Miami, Las Vegas, Montreal and Los Angeles. Their sophistication is revealed by the layers of ideas they picture and references they suggest, showcasing pop iconography and an unexpected juxtaposition of tropical rock ‘n’ roll and provocative imagery.

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Ultimate Ears, the Ultimate Ears logo, and other marks are registered in Switzerland and other countries. All other trademarks are the property of their respective owners. For more information about Ultimate Ears and its products, visit the company’s website atwww.ultimateears.com.

(LOGIIR)

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Ultimate Ears WONDERBOOM: Pint-Size Speaker with Surprisingly Big Sound

No Fuss, No Friction, Just Music with Ultimate Ears’ Newest and Most Playful Speaker Yet

LAUSANNE, Switzerland & NEWARK, Calif. — March 29, 2017 — Meet the latest addition to the Ultimate Ears family of portable, seriously waterproof, go-anywhere speakers: the new Ultimate Ears WONDERBOOMTM, a pint-sized BluetoothⓇ speaker with huge personality and surprisingly big sound. The super-portable WONDERBOOM delivers uncompromising sound quality with clear, crisp, non-stop sound, as well as big, beautiful bass. WONDERBOOM is available in six fresh colors: Stone (Grey), Phantom (Black), Fireball (Red), SubZero (Blue), Cashmere (Pink) and Lilac.

WONDERBOOM is designed for music lovers who are connected, on-the-move and want their music from the moment they wake up to the moment they go to sleep. They also want their technology in an intuitive form that fits their spirited, spontaneous lives. WONDERBOOM is about music - with no fuss and no friction. It is a speaker that stands on simplicity and huge sound. Power on, pair, press play. Want more? The button on the top of the speaker lets you play, pause, skip and double up with two WONDERBOOM speakers for double the fun.

With WONDERBOOM, you can free your music from your phone and enjoy your music the way it is meant to be heard - out loud. Stream and share your music anytime, anywhere, with WONDERBOOM, whether you’re partying by the pool, getting ready for a night out with friends or surviving that muddy, dusty summer festival. If it gets soaked, no worries. If it gets dirty, rinse it off.

“Don’t be fooled by its size or price; this little beauty is also a beast,” said Charlotte Johs, general manager of Ultimate Ears. “WONDERBOOM is a pint-sized, super-portable Bluetooth speaker with surprisingly big sound. And, just like the rest of the Ultimate Ears family, it’s also virtually indestructible.”

Like its award-winning siblings Ultimate Ears BOOM 2 and Ultimate Ears MEGABOOM, WONDERBOOM blasts crisp and clear 360-degree sound with immersive, balanced bass and is drop-proof from up to five feet. WONDERBOOM boasts a 10-hour battery life and 100-foot wireless Bluetooth range. Seriously waterproof and worry-proof, WONDERBOOM is IPX7 rated (so it can be immersed in water up to one meter for up to 30 minutes), floats on its own, and sports a hanging loop on top so it can be easily attached to any bag. Gear on with WONDERBOOM on a bicycle, hook it to a backpack, or cannonball into a cove without thinking twice. Never miss a beat with the new WONDERBOOM. Live for fun, not fussy features.

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Ultimate Ears Turns the Party Up with PartyUp

Quickly and easily connect more than 50 Ultimate Ears Speakers

**NEWARK, Calif. — Oct. 4, 2016 — ** Today, Ultimate Ears announced a new app feature that allows you to wirelessly connect more than 50 Ultimate Ears speakers within seconds - bringing any party to a new level of epic. From your backyard to the beach, Ultimate Ears’ waterproof (IPX7) and durable wireless Bluetooth® speakers have always given you the ability to take the party anywhere. Now, with the addition of PartyUp, you can wirelessly connect a mix of BOOM, BOOM 2 and MEGABOOM speakers together, allowing you to crank up the music in places where no other sound system can go, sharing music and moments in ways that weren’t previously possible.

Three years ago, Ultimate Ears brought pairing multiple Bluetooth speakers together to people everywhere. Now, Ultimate Ears is the only wireless Bluetooth speaker that allows you to pair more than two - even more than 50 - speakers together, creating magical moments for your family outing, Friday night with friends or your next legendary celebration. And, through the redesigned apps, even if you’re just pairing two, that process is faster and more convenient than ever.

“Music connects people in extraordinary ways,” said Charlotte Johs, general manager of Ultimate Ears. “Now, when friends come together, they can easily connect their speakers without worrying about limitations. Whether you and your crew are on a rooftop without a power outlet, or 50 of your closest pals are floating down a river without a dry spot in sight, PartyUp lets the party grow within seconds.”

With a free, over-the-air update to the existing BOOM and MEGABOOM apps, you can easily see, select, drag and drop available speakers to join the party in just seconds. PartyUp provides the freedom to quickly sync a few Ultimate Ears speakers or really take it to the next level and PartyUp with more than 50 speakers for monumental bashes. The party grows as more and more friends hook up, letting you blast more sound even louder.

From Siri and Google Now voice integration to Tap Controls, Ultimate Ears has added a host of additional features, continually unlocking experiences for music fans. With the addition of PartyUp to the impressive lineup of features already available on BOOM, BOOM 2 and MEGABOOM, Ultimate Ears speakers continue to get better over time, bringing the party to places it otherwise could not and would not have gone before.

Availability

PartyUp is available through the iOS® and Android™ app stores beginning today. This free app enhancement works with BOOM, BOOM 2 and MEGABOOM through the BOOM and MEGABOOM apps. Speakers are sold separately. For more information, please visit www.ultimateears.com.

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Ultimate Ears Adds Mesmerizing New Design with Jen Stark Artist Edition Speaker

Ultimate Ears Introduces Limited Edition Drippy ROLL 2

NEWARK, Calif. — July 19, 2016 — Ultimate Ears today announced the first artist edition ROLL 2 speaker, Drippy ROLL 2, designed by renowned American artist Jen Stark. Created to celebrate the relationship between movement and sound, the limited edition Drippy ROLL 2 was inspired by prismatic colors and nature.

Using her vivid imagination to transform materials into fantastic, intricate works of art that mesmerize the eye, Stark’s Drippy ROLL 2 patterns mimic the repetitive layers of plants, as well as the geometric framework she finds in the universe. In her work, she explores the juxtaposition of contrasting colors and repetition that give the impression of movement and vibration.

“There’s no doubt that music brings movement to a moment,” Stark said. “For this ‘Drippy’ design, I wanted to give the impression of sound becoming an oozing liquid, dripping down the surface of the speaker and leaving its mark on a moment.”

Thanks to the speakers’ fabric skin, Ultimate Ears has been able to create more than 50 artist and custom-edition speakers – an unmatched level of customization. In addition, Ultimate Ears’ speakers provide insane personalization features through the app, such as sharing DJ capabilities with your friends and tailored sound levels to fit your preferences.

“Jen’s works of art are undeniably one-of-a-kind and in line with Ultimate Ears – her work is at the forefront of pop-culture and a statement of expression,” said Charlotte Johs, general manager of Ultimate Ears. “Your favorite song can captivate your ears, as Jen’s colorful creations captivate your eyes. Bringing the two together as Drippy ROLL 2 is the perfect marriage of sound and sight.”

Stark’s designs can be seen in a variety of venues from the Smithsonian American Art Museum's Permanent Collection, to the 2015 MTV Video Music Awards, to Miley Cyrus & Her Dead Petz’s “Lighter” music video and, now, on the acoustic skin of ROLL 2.

Pricing and Availability

A limited number of Drippy ROLL 2 Limited Edition speakers are expected to be available in North America, Australia and select countries in Europe beginning July 2016, for a suggested retail price of $99.99. For more information, please visit www.ultimateears.com. To find out more about Jen Stark, please visit www.jenstark.com.

About Jen Stark

American artist Jen Stark was born in Miami, Florida in 1983 and received her BFA from Maryland Institute College of Art in 2005, majoring in fibers with a minor in animation. Although Stark is most recognized for her paper sculptures, she has explored a variety of media including wood, paint, plexi and animation. Stark has exhibited globally with major shows in NYC, Los Angeles, Miami, Washington DC, Chicago, Seattle, Thailand and Canada. Her work is included in the Smithsonian American Art Museum's Permanent Collection, The Goldman Collection, the West Collection, the Microsoft Art Collection, Crystal Bridges Museum of American Art, the Museum of Art Fort Lauderdale and the Museum of Contemporary Art Miami among others. Stark lives and works in Los Angeles.

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Ultimate Ears’ Most Portable Speaker Gets Even Better

ROLL 2 Blasts Bigger Sound and Greater Wireless Range

NEWARK, Calif. — May 24, 2016 — Today Ultimate Ears continues to push the boundaries of innovation and design in its portable wireless speakers with the addition of ROLL 2 to its vibrant lineup of anywhere-you-go-proof wireless mobile speakers. Starting first with BOOM in 2013 and now reaching new heights with the introduction of ROLL 2, UE continues to reinvent the Bluetooth® speaker category, for everything from design to sound.

Whether at the beach or backpacking, ROLL 2 brings even more to the party, with 15 percent more sound and an increased wireless range of 100-feet, all while keeping the sleek, disc shape design of the original ROLL. Weighing in at just over half a pound, ROLL 2 packs in more sound without adding extra size or bulk.

ROLL 2 is meant to go with you on your next adventure. Equipped with a bungee cord loop, this already small and light speaker is portable and versatile. You can attach it to your backpack, belt loop or bike, so you can take it anywhere and never be without music. It’s waterproof (IPX7 certified), drop-proof and built to withstand a beat up, all while delivering epic sound in the palm of your hand.

“Thanks to its bungee cord loop, ROLL was our most portable, convenient, on-the-go speaker in the family,” said Charlotte Johs, general manager of Ultimate Ears. “No other speaker comes with everything you need to hang it in the shower, float it in the pool or attach it to your bike. ROLL 2 delivers all that and more, with improved sound and wireless range, so you can do more of what you love with even more freedom and flexibility.”

Every waterproof speaker deserves a spot in the pool. ROLL 2 comes with a UE Floatie, so your speaker can float right through the fun and splash up next to you at your pool party.

Pricing and Availability

ROLL 2 is expected to be available in the U.S and in select countries in Europe in May 2016, for a suggested retail price of $99.99. For more information, please visit http://www.ultimateears.com.

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Graffiti Illustrator Nychos Designs Next Ultimate Ears Artist Edition Speaker

UE Brings Music to the Streets with its Rabbit Eye Movement Limited Edition BOOM 2

NEWARK, Calif. — Jan. 26, 2016 Ultimate Ears announced today the next artist-edition UE mobile speaker, designed by Austrian graffiti illustrator Nychos. The acoustic skin of the limited-edition Rabbit Eye Movement BOOM 2 is covered in Nychos’ bold, unexpected illustrations, which bring even more energy to the powerful sound of BOOM 2.

Nychos’ distinctive style draws inspiration from his background growing up in a hunting family in Austria, coupled with his childhood interests in cartoons and heavy metal music. His reimagined anatomical dissections and cross sections have defined his work as an urban artist and his Rabbit Eye Movement – a movement Nychos started to nourish urban art.

“Through my art movement, I try to encourage urban art and those behind it,” Nychos said. “By collaborating with Ultimate Ears, it’s awesome to bring street art to a speaker that then brings music and ultimately creative inspiration to the world.”

Leading the way in customization since 2013, UE has been one of the only brands to bring art onto its products by working with stand-out artists, giving them an opportunity to use the acoustic skin as their canvas. Through such collaborations, Ultimate Ears celebrates mixing art and music by bringing them together, out in the world.

“Nychos is always finding ways to stay fresh and wild in his art; he doesn’t keep his art on a wall in a room; he takes it to the streets and shares it with people,” said Rory Dooley, general manager of Ultimate Ears. “We want people to do the same with their music by being bold and taking music everywhere. We’re thrilled to work with an artist who has the same vision.”

Pricing and Availability

A limited number of Rabbit Eye Movement Edition BOOM 2 speakers are expected to be available in North America and select countries in Europe beginning January 2016, for a suggested retail price of $199.99. For more information, please visit www.ultimateears.com. To find out more about Nychos, please visit https://rabbiteyemovement.at/.

About Nychos

The founder of Rabbit Eye Movement (REM), Nikolaus Nychos is an urban art and graffiti illustrator based in Vienna, Austria. Growing up in a hunting family and confronted with anatomy at a young age, coupled with his interest in cartoons and heavy metal, Nychos’ bold and distinctive style and use of cross sections of human and animal anatomies stand out. Originating as a street art concept in 2005, Nychos’ Rabbit Eye Movement has evolved into an homage to all the “Rabbits” active in the Urban Art Movement, independent of what kind of mission they are following. You can see more of Nychos’ distinctive style at https://rabbiteyemovement.at/ or follow Nychos on Twitter @nychos and Instagram @nychos.

About Ultimate Ears

Ultimate Ears is transforming the way people experience music, together, out in the world. UE first revolutionized the way artists interact with their concert audiences by reinventing the on-stage monitor, turning it into a custom-fitted earphone. Today, Ultimate Ears continues stronger than ever with its award-winning family of wireless speakers that are designed for people, their friends and wherever life takes them. And with new features and experiences regularly released through software updates, UE speakers just keep getting better. For more information, please visit www.ultimateears.com. #MakeMusicSocial

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Ultimate Ears Continues to Unlock New Experiences for Music Fans

UE Introduces Block Party: A New Way to Make Music Social

NEWARK, Calif. — Oct. 20, 2015 — Today Ultimate Ears has once again reinvented what a great speaker really can be by making its award-winning lineup of 360-degree speakers even more awesome with the introduction of Block Party for BOOM 2, ROLL, and MEGABOOM. This new feature gives music fans a new way to share and experience music.

Through any UE app, the Block Party feature lets three friends connect to a single BOOM 2, ROLL or MEGABOOM and use your favorite music services to share songs through the same speaker. Music fans are now in control like never before, with the power to channel their inner DJ by controlling the playlist and discovering new music all night long.

“We live in a world with multiple music services and devices,” said Rory Dooley, general manager of Ultimate Ears. “With Block Party, we’ve made it as simple and as easy as possible for you to share your music. Through the app, we make our already awesome speakers better over time as we continue to unlock more ways for you to get the most from your speaker, from Double Up to Tap Controls and now, Block Party.”

Plus, today’s app enhancement brings the much-loved BOOM 2 Tap Controls feature to MEGABOOM, so you can leave your phone in your pocket and play, pause and skip songs directly through your BOOM 2 and MEGABOOM, simply by tapping the top of the speaker.

The latest ground-breaking capabilities of the UE speakers build upon what the app already provides, including the ability to wake up in the morning to your favorite music through the alarm clock, custom-tune your speaker using the five-band equalizer, remotely turn on and off the speaker and pair multiple UE speakers through Double Up.

Availability: Block Party is an app and speaker enhancement and is available on BOOM 2, ROLL and MEGABOOM through the BOOM, ROLL and MEGABOOM apps. Tap Controls is an app enhancement available on BOOM 2 and MEGABOOM through the BOOM and MEGABOOM apps. The app enhancement is expected to be available through the iOS® and Android™ app stores on October 20.

About Ultimate Ears

Ultimate Ears is transforming the way people experience music, together, out in the world. UE first revolutionized the way artists interact with their concert audiences by reinventing the on-stage monitor, turning it into a custom-fitted earphone. Today, Ultimate Ears continues stronger than ever with its award-winning family of wireless speakers that are designed for people, their friends and wherever life takes them. And with new features and experiences regularly released through software updates, UE speakers just keep getting better. For more information, please visit www.ultimateears.com. #MakeMusicSocial

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Ultimate Ears Ups the Ante with BOOM 2

UE Introduces New Anywhere-You-Go-Proof Mobile Speaker

NEWARK, Calif. — Sept. 15, 2015 Today Ultimate Ears once again dares you to take the party anywhere by adding BOOM 2 to its colorful lineup of beach-, snow- and anywhere-you-go-proof wireless mobile speakers. Starting first with BOOM and now turning things up again with BOOM 2, Ultimate Ears is continuing to transform the way people experience music, together, out in the world by completely redefining the Bluetooth® speaker category.

Designed to get wet, muddy and beat up, BOOM 2 blasts insanely great sound in every direction. Using the same high-quality materials you have come to expect from Ultimate Ears, BOOM 2 is waterproof (IPX 7), drop-proof (from up to five feet high), disruptive and bold, plus a whole lot of fun. It’s the size of a water bottle, so stick it in your bike’s water bottle holder or clip it to your bag, turn up life and add dimension to any moment.

Building from the award-winning BOOM 360-degree speaker that Ultimate Ears introduced in 2013, BOOM 2 is 25 percent louder with a longer wireless range of 100-feet and a completely waterproof design, so your music can be shared no matter where you are or what you’re doing. It has a 15-hour all-day, all-night battery life, plus, new and innovative tap controls that allows you to skip songs, without needing to have your phone in-hand.

“Music is about making good moments great moments,” said Rory Dooley, general manager of Ultimate Ears. “And by taking your music with you, those great moments are now shareable, anywhere. That’s why every speaker Ultimate Ears designs is durable and adventure-proof with 360-degree sound, including BOOM 2. We’ve been leading the category in a new direction, and we’re breaking the mold yet again with BOOM 2.”

Plus, BOOM 2 gets better with time. Using the BOOM 2 app for iOS® and Android™, you can double the sound by pairing BOOM 2 with any other Ultimate Ears speaker, remotely turn the speaker on from your phone and even wake up to your favorite music. New updates are sent to UE speakers wirelessly through the app, so you can easily continue to expand features, making each speaker future-proof and even more awesome over time.

BOOM 2 comes in six new vibrant color variations: Cherrybomb, Yeti, Phantom, GreenMachine, Tropical and BrainFreeze.

Pricing and Availability

BOOM 2 is expected to be available in the U.S. and in select countries in Europe and Asia in September 2015, for a suggested retail price of $199.99. For more information, please visit _www.ultimateears.com.

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Ultimate Ears Introduces New Mobile Speaker Designed for Whatever, Wherever, Whenever

ROLL is a Waterproof Go-Everywhere Speaker that Connects to You and Your Music

NEWARK, Calif. — June 16, 2015** Ultimate Ears continues to transform the way people experience music, together, out in the world. Today Ultimate Ears announces ROLL, a powerful pint-sized wireless Bluetooth® speaker that is ready for whatever, wherever, whenever. You haven’t heard anything yet.

ROLL blasts unapologetically awesome 360-degree sound that is loud and crisp with deep bass that busts out incredible beats. On top of its insane sound, the design of ROLL carries the essence of the original BOOM and is made to be part of your ultra-mobile lifestyle.

Whether you fasten it to your swimsuit using its one of a kind attach-and-go bungee cord, or hook it to your hiking gear while you backpack, ROLL connects to you, your friends and your music. It is waterproof and life-resistant, forged from the toughest, most premium materials, so you can dunk it, drop it or toss it anywhere.

“Music is made for sharing, connecting and enjoying,” said Rory Dooley, general manager of Ultimate Ears. “It transforms moments into something special, and we designed ROLL to be part of those moments. No matter where you are, or what you’re doing, ROLL is there to amplify any experience.”

In addition to its epic sound and adventurous, go-everywhere build, ROLL continuously gets better over time, just like BOOM and MEGABOOM. Through the ROLL app for iOS® and Android™, you can wake up to your favorite music, remotely turn the speaker on, and even double the sound by pairing it with any other Ultimate Ears speaker. New updates are sent to UE speakers wirelessly through the app, so you can easily continue to expand features, making each speaker even more awesome with time.

Pricing and Availability

ROLL is expected to be available in the U.S. and in select countries in Europe and Asia in June 2015, for a suggested retail price of $99.99. For more information, please visit www.ultimateears.com.

About Ultimate Ears

Ultimate Ears is transforming the way people experience music, together, out in the world. UE first revolutionized the way artists interact with their concert audiences by reinventing the on-stage monitor, turning it into a custom-fitted earphone. Today, Ultimate Ears continues stronger than ever with its award-winning family of wireless speakers that are designed for people, their friends and wherever life takes them. And with new features and experiences regularly released through free software updates, UE speakers just keep getting better. For more information, please visit www.ultimateears.com. #MakeMusicSocial

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Ultimate Ears Teams Up with Graffiti Artist Craola for its Sixth Artist-Edition BOOM

UE Continues to Push Boundaries in Design with its Safe Haven Edition BOOM

NEWARK, Calif. — April 7, 2015 Today Ultimate Ears announced its sixth artist-designed BOOM mobile speaker, designed by contemporary graffiti artist Greg ‘Craola’ Simkins. The Safe Haven Edition BOOM celebrates the depth and detail in the world of art by combining the powerful sound from the multi-award-winning BOOM with Craola’s vivid – and imaginative – designs.

Craola draws inspiration from his favorite childhood books and cartoons, and weaves together pop culture, nature and carnival kitsch with his warped imagination to capture the extraordinary in his pieces. His work can be found in a variety of places, from galleries to clothing and video games, to spray-painted murals. Now, he is bringing his visions to new life on the acoustic skin of BOOM, encouraging fans to bring a fresh perspective to their imaginations and express themselves.

“Just like my art inspires people to leave behind the ordinary, the power of BOOM allows its listeners to enhance their ordinary by bringing music deeper into whatever they’re doing, no matter where they go,” said Craola. “I love that the Ultimate Ears brand and I both stand for self expression, and I’m honored to share in this adventure of bringing music and imagination to life.”

Introduced in 2013, BOOM has won four prestigious design awards, and has redefined what a mobile speaker is with industry-defining features and customization. Designed to be the center of your life, BOOM has a cylindrical shape that plays 360-degree sound, and it features a customizable acoustic skin. Since 2013, UE has been one of the only brands to bring art onto its products by collaborating with notable artists, giving them an opportunity to use the acoustic skin of BOOM as their canvas.

“When we conceived of BOOM, we set out to challenge people’s concepts for what a mobile speaker looked like and how it performed,” said Rory Dooley, general manager of Ultimate Ears. “To this day, every detail that goes into this product ties back to innovation and customization; in fact, pushing boundaries is our central focus for the UE experience. To this end, the artist edition speakers deliver on both the creativity and innovation fronts, and we have even more up our sleeves.”

Pricing and Availability

Ultimate Ears is producing only 200 Safe Haven Edition BOOM speakers, all of which are expected to be available in select countries worldwide beginning in April 2015, for a suggested retail price of $199.99. For more information, please visit www.ultimateears.com. To find out more about Craola, please visit www.imscared.com/.

About Craola

Greg ‘Craola’ Simkins is a sought-after surrealist painter and graffiti artist based in Los Angeles, CA. His works of art are inspired by various cartoons and books, with inspiration still coming from books such as Watership Down by Richard Adams, The Chronicles of Narnia by C.S. Lewis and The Phantom Tollbooth by Norton Juster. In 2009, Craola developed “IMSCARED,” a custom brand of clothing and merchandise that further expands his art to additional avenues that can be worn and enjoyed by his diverse fan base. He has worked with major brands including Disney, Mattel, Pearl Jam, Eddie Vedder, Blink 182, Linkin Park, Upper Playground, Juxtapoz, To Die For Clothing, Clandestine, Vans, Converse, AFI, Saosin, Gym Class Heroes, Pennywise, Ningyoushi, Kid Robot, Zero Friends, Epitaph, Dark Horse, Iron Fist and Pulse International. You can see more of Craola’s work at www.imscared.com/ or follow Craola on Twitter @CRAOLA and Instagram @craola.

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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Ultimate Ears to Deliver World’s First Multi-Bluetooth Speaker Pairing of More than Ten Speakers

UE to Introduce Unprecedented Sound Feature to All BOOM and MEGABOOM Speakers

NEWARK, Calif. Jan. 7, 2015 The multi award-winning BOOM by Ultimate Ears has helped transform how you experience music out in the world, and today UE announced its next step in evolving the way you enjoy music. Teaming with semiconductor company CSR pIc, UE is delivering enhanced connectivity to its existing and future users, allowing you to connect more than 10 of its popular BOOM and/or new MEGABOOM speakers together at once. The feature is expected to be available in Summer 2015 and is being demoed this week at the 2015 International CES® in Las Vegas, Nev.

“Our mission is to transform the way people experience their music, together, out in the world,” said Rory Dooley, general manager of Ultimate Ears. “That’s why, on top of a design that looks and sounds great, and can go anywhere, we designed these speakers to frequently update with new features. We are committed to helping you fit your music into your lifestyle, and all the features we’ve introduced – and plan to introduce – are available to anyone, no matter when you purchased your speaker, and come together to give you a mobile music experience like no other.”

Since 2013, UE has been pushing the mobile speaker category forward with industry-first features delivered as software updates available to every speaker purchased since the launch of BOOM, including Double Up, alarm functionality and remote On/Off. UE is also the first to introduce over-the-air updates for Bluetooth® speakers, making updating your speaker easier than ever before. Now, UE is giving you an easy way to create an even bigger ad hoc speaker system anywhere you want, whether camping with friends, throwing an impromptu party on campus or hitting the ski slopes.

“As an industry pioneer for Bluetooth streaming audio, CSR has been continuously pushing every boundary to deliver high quality wireless audio along with innovative features that can transform the consumer experience,” said Anthony Murray, SVP Business Group for CSR. "The multi-share speaker technology that we have developed enables consumers to truly unleash their audio in ways never before possible, and we’re delighted to collaborate with Ultimate Ears to unveil the demo experience of our technology.”

To take advantage of the new feature once it’s available, simply download the free app for iOS® or Android™ for your respective speaker, open it and upgrade your speaker’s software in the settings menu.

Pricing and Availability

This new feature for BOOM and MEGABOOM is expected to be available in Summer 2015 as a free software update. For more information, please visit www.ultimateears.com.

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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Ultimate Ears Delivers Unrivaled Sound in a Life-Proof Design with New MEGABOOM Speaker

Amped Up Portable Speaker Blasts Freakishly Amazing Sound

NEWARK, Calif. Jan. 5, 2015 Today Ultimate Ears is expanding its lineup of multi award-winning mobile speakers with MEGABOOM, the next-generation portable wireless speaker that delivers more power, more sound, more bass and more mayhem than you’ve ever experienced before in a portable speaker.

Similar to UE’s first mobile speaker, BOOM, the next-generation MEGABOOM blasts freakishly amazing 360-degree sound with heart-pounding bass. With a waterproof – IPX7 certified – and stain-resistant acoustic skin, and a durable grab-and-go design, MEGABOOM makes your musical adventures both awesome and easy. Plus, MEGABOOM weighs less than two pounds, features a 20-hour rechargeable battery life and 100-foot wireless Bluetooth® range, so you can keep the party going anywhere. You can also wirelessly Double Up with a second MEGABOOM, or BOOM, for twice the beats.

“People want their music wherever they go, and to be part of everything they do,” said Rory Dooley, general manager of Ultimate Ears. “That’s why we designed MEGABOOM to be strong enough to withstand your life and your adventures, and allow you to share the magic of music wherever you go.”

Both MEGABOOM and BOOM are designed to frequently update with groundbreaking features accessible through the respective free apps for iOS® or Android™, such as remote On/Off, alarm functionality and fully customizable sound. And now, for the first time ever, updates can be made to the speakers over the air.

Pricing and Availability

MEGABOOM is expected to be available in the U.S., and in select countries in Europe and Asia in January 2015, for a suggested retail price of $299.99. For more information, please visit www.ultimateears.com.

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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Popular ‘GIF-ITI’ Artist, INSA, Designs New Limited Edition BOOM

Ultimate Ears Introduces its Fifth Artist-Edition BOOM

NEWARK, Calif. Dec. 8, 2014 Today Ultimate Ears announced the Graffiti Fetish Edition BOOM, expanding its limited edition lineup of multi award-winning BOOM speakers to now include five artist editions. Designed by INSA, one of the United Kingdom’s most celebrated graffiti artists, this collaboration celebrates the fusion of two art forms, music and graffiti gifs.

In just a few short years, INSA has left a physical and digital mark on the art community with his distinctive use of color, shapes and technology. INSA’s animated graffiti gifs, popularly known as ‘GIF-ITI,’ are transforming the street craft by combining offline art with online capabilities. By meticulously painting and photographing a variety of painted graffiti layers, INSA then brings his street art to life through animated gifs. Now, he is bringing his popular shapes to life with music, on the acoustic skin of BOOM.

“BOOM is one of the most innovative speakers out there, and it’s cool to combine my art with a device that brings even more creativity to the world,” said INSA. “This collaboration is also a new way of putting my art out there. The fact that I am adding my design to the shape and texture of the BOOM – something I take with me and use in my everyday life, whether it’s on a scaffolding when I’m painting a wall or at the studio – made this an exciting project for me.”

Introduced in 2013, BOOM has won four prestigious design awards, and is continuously evolving with industry-defining features, such as alarm functionality, custom tuning and two-speaker pairing – the Double Up feature – delivered through software updates. Built to withstand the rigors of life, BOOM has a cylindrical shape that blasts bold 360-degree sound, and it features a water- and stain-resistant acoustic skin and up to 15 hours of battery life.

“BOOM gives us a new take on the longstanding tradition of enjoying music, much like INSA gives us a new spin on street art with his ‘GIF-ITI,’” said Rory Dooley, general manager of Ultimate Ears. “By coming together as two innovators in art, we’re able to make something more visually appealing and beautiful sounding than ever before. It’s an exciting collaboration.”

Pricing and Availability

The Graffiti Fetish Edition BOOM is expected to be available in the U.S. and in select countries in Europe beginning in December 2014 for a suggested retail price of $199.99. For more information, please visit www.ultimateears.com or www.makemusicsocial.com. To find out more about INSA, please visit www.insaland.com/.

About INSA

INSA is an internationally renowned artist based in London, UK. His output includes diverse media from installations to products. His work has exhibited at galleries and museums around the world including the Tate Britain, London. He has worked with major brands including Nike, Kangol, Evisu, Ketel One, Warsteiner & more.

You can see more of INSA’s work at http://www.insaland.com/ and www.gif-iti.tumblr.com or follow on Twitter @INSALAND and Instagram @insa_gram.

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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Ultimate Ears Teams Up With GRAMMY Award Winning Producer Skrillex to Design Limited Edition BOOM

UE Expands Artist Lineup with Fourth Artist-Edition BOOM

NEWARK, Calif. — Nov. 18, 2014 Today Ultimate Ears announced the newest addition to its limited edition lineup of award-winning BOOM speakers with the custom designed Skrillex Edition BOOM. With this collaboration, UE provides a new avenue for the six-time GRAMMY Award® winning electronic dance music producer Skrillex to express yet another aspect of his creative talent with his own hand-drawn images covering BOOM. 

Just as UE has disrupted how people listen to the music they love, out loud and on the go, Skrillex has transformed their music experience through the creative use of technology, tapping a variety of computer programs to write, record and mix his tracks. Now, his captivating visual style is reflected through his hand-drawn work in this custom designed BOOM.

“BOOM is awesome because it’s small, portable and powerful,” Skrillex said. “They get so loud! I listen to them all the time on tour – from the bus to backstage. They’re the best little speakers you can get, which is why I’m pumped to have my own artwork covering a custom edition.” 

Introduced in 2013, BOOM has won four prestigious design awards. Built to withstand anything life throws at it, and to survive wherever you want to take it, BOOM has a cylindrical shape that blasts bold 360-degree sound, and it features a water- and stain-resistant acoustic skin and up to 15 hours of battery life. And now, through this collaboration, BOOM is the absolute symbol of how people experience and interact with music today.

“Skrillex has been a disruptive force in the EDM evolution, changing people’s expectations of and experiences with music,” said Rory Dooley, general manager of Ultimate Ears. “UE is thrilled to work with an artist as notable as Skrillex to bring people their music in an exciting – and expressive – package. Skrillex finds inspiration in the combination of music, people and technology, and this collaboration is a natural fit for our brand.”

Pricing and Availability

The Skrillex Edition BOOM is expected to be available in the U.S. and in select countries in Europe starting in November 2014 for a suggested retail price of $199.99. For more information, please visit www.ultimateears.com or www.skrillex.com.

About Skrillex

Skrillex is an underground maven and mainstream success all in the same breath. The six time GRAMMY winner has spanned the globe countless times with hundreds of live show dates a year – from stadiums and major festivals to impromptu after party pop-ups. His music and videos garner tens of millions of views and listens each, while he also enjoys critical attention from the likes of Pitchfork, Time Magazine and Rolling Stone (which he graced the cover of earlier this year). He owns the respected indie label OWSLA, a publishing company under the same name, does clothing collaborations with the likes of LONG and his main form of transport while at home in downtown Los Angeles remains a skate board.

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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Ultimate Ears Teams with Skateboard Artist Don Pendleton to Roll Out New Limited Edition BOOM

Ultimate Ears Expands Limited-Edition Lineup with BOOM – Jettison Edition

NEWARK, Calif. — July 22, 2014 Today Ultimate Ears is expanding its limited-edition lineup of BOOM with the announcement of its collaboration with artist Don Pendleton on BOOM – Jettison Edition. This limited-edition run of BOOM is designed with Pendleton’s distinct organic cubist graphic style and is the latest in a series of one-of-a-kind acoustic skins for BOOM, aimed to blend people’s passions for music, design and art.

For almost two decades, Pendleton has made his mark on the skate industry with his design patterns appearing on products from a variety of notable brands, such as Alien Workshop, Burton Snowboards, Element Skateboards, etnies and Mountain Dew®. Now, Pendleton is turning up the volume on his art, bringing his recognizable colors and shapes to the smart acoustic skin of BOOM.

“Don has been a major force in fusing the two worlds of art and skate,” said Rory Dooley, general manager of Ultimate Ears. “Skating is often viewed as self expression, much like art and music. Through our collaboration with Don, Ultimate Ears is able to amplify that expression by giving people the opportunity to share the music they love out loud, while also showing off their love for the skating culture.”

Introduced in 2013, BOOM has already won four prestigious design awards, including a 2014 gold iF product design award and a gold 2014 International Design Excellence Award (IDEA). The speaker continuously evolves with industry-defining features, such as alarm functionality, sound customization and two-speaker pairing – the Double Up feature – delivered through software updates, setting the gold standard for smart speakers. Built to withstand the rigors of life – including the intensity of the skating world – its cylindrical shape blasts bold 360-degree sound, and features a water- and stain-resistant acoustic skin and up to 15 hours of battery life.

“I've been very lucky to make a career around the two things I love the most: art and skateboarding,” said Pendleton. “Skating has a long tradition of encouraging creativity and of pushing the boundaries of what we traditionally consider 'art.' Working with Ultimate Ears has given me the chance to add music into the mix, which is another important aspect of the skateboarding culture and a huge part of my life. To me, the combination of art and music is as natural as combining art and skateboarding, so it's rad to be involved in this project.”

Pricing and Availability

BOOM – Jettison Edition is expected to be available in the U.S. and in select countries in Europe starting in July 2014 for a suggested retail price of $199.99. For more information, please visit www.ultimateears.com or www.makemusicsocial.com. To find out more about Don Pendleton, please visit www.elephont.com.

About Don Pendleton

Don Pendleton is an American artist, designer and illustrator living in Dayton, Ohio. He was influenced by his father's art at an early age and started drawing at age 9, and began skateboarding at 14. After securing sponsors, he went through the amateur ranks of skateboarding, competing and doing demos. An ankle injury in 1992 shifted his focus back to artwork and he completed a bachelor's degree in graphic arts at Marshall University in 2004. He is currently a freelance artist focusing on select commercial work and painting. In addition to Alien Workshop and Element Skateboards, his clients include Zero Skateboards, Mountain Dew, Pearl Jam, Oakley, Nike 6.0, Gravis, Burton, K2, DVS Shoes and etnies, among others. Don’s work has been featured on the cover of Juxtapoz Magazine and Monster Children Magazine. In April 2014, his first solo museum exhibit – “Fine Lines” – opened at the Huntington Museum of Art in Huntington, WV, featuring 15 years of skateboard graphics as well as paintings and prints. You can see more of Don's work at www.elephont.com or follow Don on Instagram @pendleton.

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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BOOM from Ultimate Ears Wins Gold International Design Excellence Award from Industrial Designers Society of America

BOOM Clinches Entertainment Category

NEWARK, Calif. — July 7, 2014 — Today Ultimate Ears announced that its popular BOOM wireless speaker has won a prestigious 2014 Gold International Design Excellence Award (IDEA) in the entertainment category from the Industrial Designers Society of America (ISDA). This is the first IDEA win for the Ultimate Ears brand and fourth design win for BOOM since its introduction in May 2013.

“Our goal was to build a speaker that would change standard one-directional sound, so we created a 360-degree experience for people to listen – and share – their music with friends all around them, just how music was meant to be enjoyed,” said Rory Dooley, general manager of Ultimate Ears. “The design of BOOM keeps the social aspect of music at the forefront, while allowing people to pick it up and go anywhere without worrying about damaging it. This speaker can take almost anything. We are honored to have received this prestigious design award for BOOM.”

BOOM is a mobile wireless speaker packed with specific features that set a new standard for listening to music in any environment. Specifically, its versatile go-anywhere shape fits in any backpack or water bottle holder, and it is wrapped in a specially developed acoustic skin that is both water- and stain-resistant. The customizable acoustic skin presents another layer of design, as it acts as a blank canvas that is easily updated to create Limited Edition BOOMs. Additionally, thanks to the speaker’s cylindrical shape, it blasts bold 360-degree sound.

“We designed BOOM to be a speaker to truly fit your life – anywhere you go,” said Branko Lukic, founder of NONOBJECT, design firm behind BOOM. “Every detail of the design supports this.”

IDEA by ISDA celebrates excellence in product design in terms of sustainability, interaction design, packaging, strategy, research and concepts. In 2014, only 27 out of 2,000 entries received the Gold IDEA.

“[BOOM] feels like industrial design 2.0,” said Mike Simonian, an IDEA 2014 juror and co-founder, Mike & Maaike. “[It’s] a progressive and fresh approach to form, detailing and color.”

About Ultimate Ears

Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of custom fitted earphones for professional musicians and an emerging provider of premium speakers and earphones for the consumer market. For more information, please visit www.ultimateears.com.

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Ultimate Ears and Infiniti Red Bull Racing Team Up for Formula 1

Custom Edition BOOMs to Delight Infiniti Red Bull Racing Drivers and VIP Fans at Formula 1 Races Around the World

NEWARK, Calif. — June 26, 2014 Today Ultimate Ears announced a collaboration with the Infiniti Red Bull Racing team. Ultimate Ears is powering the music for the team’s trackside hospitality suites and gifting its award-winning BOOM wireless speaker to both Infiniti Red Bull drivers and VIP fans attending the team’s Formula 1® races around the world this year.

The Infiniti Red Bull Racing team chose BOOM as the featured gift for its VIP guests this year because of its superior performance and award-winning design. Each of the team’s VIP guests are to receive a custom-edition BOOM that reflects the team’s signature blue and plays the sound of a racecar engine when turned on. And by powering the team’s trackside hospitality suites this summer, the BOOM can bring the party to life and help ensure that Infiniti Red Bull Racing’s guests have an experience they’ll never forget.

“Ultimate Ears is a great fit for Infiniti Red Bull Racing’s Formula 1 trackside hospitality program,” said Rory Dooley, general manager of Ultimate Ears. “The prestige of the organization and team, paired with the world-class performance of the BOOM was a natural match, and we’re thrilled to be providing both the music and the premier merchandise for the exclusive VIP guests, made up of celebrities and industry influencers.”

“We are always looking to collaborate with companies that share the Team’s ethos of doing things differently, whilst retaining a commitment to quality and excellence,” said Christian Horner, team principal of Infiniti Red Bull Racing. “We have found that in Ultimate Ears and we look forward to sharing a successful season together.”

BOOM is known for its bold, immersive sound and go-anywhere design. The speaker has a versatile shape that easily fits in any backpack or water bottle holder. The BOOM is wrapped in a specially developed acoustic skin that is both water and stain resistant, so you can take it anywhere without worry. Additionally, thanks to its cylindrical shape, the UE